by flash-of-cash | Jan 4, 2018 | Pricing, Product
Many entrepreneurs and small business owners struggle with establishing a good pricing strategy for their new products. Some approach this task the way an accountant might recommend. For instance, in a perfect world, you would count up all your costs to make the...
by flash-of-cash | Feb 28, 2016 | Customers, Marketing
Losing customers will reduce your profits, increase your marketing expenses, and lower your cash flow. Therefore it is important that you learn why customers are leaving your business, and implement changes to retain them. Primary market research will provide you...
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